The impact of data and artificial intelligence on marketing

The importance and impact of data and artificial intelligence on marketing is increasing. Marketing relies more and more heavily on the use of data and analytics, and artificial intelligence is constantly developing more efficiently to identify, interpret and solve problems. The future of marketing goes hand in hand with the development of technology.

How do data and artificial intelligence appear in marketing?

Data helps to make better and more justified decisions. With the help of data, we monitor the moment and react to change, and based on historical data, we predict and model the future. In this way, the data supports strategic planning and decision-making and provides a basis for marketing based on statistics. For Example, Data is Also Used in Very Precise Targeting. Which is a Growing Trend in Effective Marketing. However, There is a Huge Amount of Data. So Artificial Intelligence is Needed to Process and Convert It Into an Understandable Form.

Artificial Intelligence Can Process Data and. Give Us the Answers We Are Looking for. Utilizing It is Already an Integral Part of Marketing. And Indonesia Phone Number List Giants Facebook and Google Are Constantly Developing the Possibilities of Artificial Intelligence. Even at the Moment. Artificial Intelligence, Among Other Things. Follows People’s Life Changes to Create Automated Marketing and is Able to Deeply Interpret the Content of Videos and Images to Display Recommendations. As Well as Read and Understand Written Text. Artificial Intelligence Constantly Interprets All Data and Builds and Changes People’s Profiles.

The development changes the marketer’s work

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The direction is that the impact of artificial intelligence and data on marketing will grow. Marketing always relies more strongly on the use of artificial intelligence and analytics, and technology applications and tools take a stronger foothold. Marketing Phone Number IR decisions and measures are based on data and statistical information, and the analytical way of thinking is growing into an integral part of marketing. This will inevitably change marketing as a job as well.

 

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