Tag: mobile phone number data updated 2025

  • 5 YEARS LGPD: A journey of awareness, with Tatiana Coutinho

    The fifth interview with big names in the privacy and data protection market is being held today, with guest Tatiana Coutinho, continuing the campaign to celebrate the 5th anniversary of LGPD.

    Tatiana is a lawyer specializing in Digital Law, Privacy, Personal Data Protection, Cybersecurity, Regulation and New Technologies at the Lima ≡ Feigelson Advogados law firm. She also works as an Internal Auditor of the Information Security Management System – SGSI ISO 27001:2013 and 27001:2019.

    As a Certified Data Protection Officer, Information Privacy Management and Privacy Engineer, Tatiana brings expertise and technical solutions to ensure data protection and privacy in digital environments.

    Check out Tatiana Coutinho’s full interview:

    How do you assess advances in privacy and data protection over the last five years?

    The relationship between the holder, controller and operator is much clearer now. Where the collection method, form of processing. Limits and mobile phone number data updated 2025 of disposal of personal data or need to be pre-defined and informed to the holder.

    With the General Data Protection Law (LGPD), data subjects have more control and information about the use of their data, providing security to the data subject and credibility to the services of controllers and operators.

    What have been the main impacts of the LGPD in the last five years since its implementation?

    The main impact is on the security of the processing of data subjects’ personal data, since the sale of databases in “parallel” markets implement amp on key pages becoming a very big threat to the security of data subjects. As a result, data was in security incidents not by the controllers.

    It is important to highlight the impact on transparency that the LGPD brings to the relationship between data subjects and those responsible for processing, as well as strengthening the digital security of children and adolescents.

    What technological advances or emerging trends do you believe could significantly influence the implementation and ongoing compliance with the LGPD in the coming years?

    The use of systems powered by artificial intelligence in the personal data processing process is the main technological advance that needs to be in b2c fax with the LGPD, so the National Data Protection Authority (ANPD) is following this trend. Open finance and DREX (digital real) also need to be in line with the LGPD, as they are technologies that process large-scale and high-volume databases.

    From your perspective, what are the future expectations for the LGPD, considering possible changes, regulatory improvements and developments in the field of digital privacy?

    In my view, the future of the LGPD will depend on its adaptability in regulating the emerging technology market, meeting demands that were unthinkable during its enactment. To this end, the ANPD’s actions will be essential to keep the LGPD up to date. It will also demonstrate its regulatory power through the application of sanctions. Which, because they are publicly, have a much greater impact than just the financial one.

  • After setting the cost of advertising in VK

    After setting the cost of advertising in VK, a window appears where brief information about forecasts for the campaign is collect. It will indicate:

    After setting the cost of mobile phone number data updated 2025 advertising in VK approximate size of the target audience.
    After setting the cost of advertising in VK reach – in hard numbers and as a percentage of the audience size.

    The numbers are specifi in the range format:

    from the minimum value to the maximum. The period for which they are shown can be chang: day, week or month. If the forecast does not suit you, you can change the advertising parameters: price, type or restrictions.

    Options with manual settings are consider suitable for experienc users. The following principle is often chosen: set the price below the forgetting to analyze the content published by your competitors recommend one. And then look at the clickability. For those ads where it is higher, you can increase the cost.

    Budget optimization. For campaigns with different types of ads, there is a “Budget optimization” option. It helps to evenly distribute the allocat funds across all promotion areas, so that at first the ads have approximately the same number of impressions.

    Then more money is given to advertising with a higher click-through rate, and therefore, efficiency. This is convenient, but the algorithm will learn during the first few days: during this time, it may not spend money optimally.

    How to launch advertising in VKontakte communities

    There are two types of advertising in VK groups.

    Target . Subscribers of certain communities are select as the target audience – this way you can select one or several groups.
    Integration. 

    You can write to the community owner clean email directly or choose through . The catalog of native integrations – an application with a list of contacts for all groups. The advertising format is vari: a post, a survey, a contest or a video, pictures and covers.

    The cost of target advertising in VK is the same as we describ above. Usually they are guid by the statistics of their public. The better it is, the more subscribers, the higher the price.