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A cutting-ge platform with so many strategies and options to carry out and monitor. It is impossible to manage everything on your own. An advanc marketing automation platform . Like hubspot . Is a critical component of your revenue and lead generation system. Software of this type. In fact. Allows […]

This includes: the identification and prioritization of target people the definition of the big story ensure that the company really offers something that competitors cannot guarantee the mapping of prospects’ purchasing paths the alignment of investments/budgets with expect results creating a scorecard to track progress select and prioritize the right […]

The things that no one else does or can say they do. You don’t have specific marketing goals it is important to have a set of specific objectives to achieve over a certain period of time and. Above all. To be able to measure them to understand whether the strategy […]

When we talk about “marketing by trial and error” we are referring to the fact that today many b2b companies try different marketing tactics. Hoping that one of these will bring the desir results. This is very common. As the challenges associat with engaging prospects have increas. However. This is […]

Marketing strategy when we talk about “marketing by trial and error” we are referring to the fact that today many b2b companies try different marketing tactics. Hoping that one of these will bring the desir results. This is How to Create a very common. As the challenges associat with engaging […]

Of course. not always. low prices can also This is how be achiev by making the companys operations more sustainable. being at the forefront of technological development and utilizing. for example. automation or machine learning. In addition to the price. your value promise can be relat to. for example. the […]

Everyones first image of the device in Tive brand content question is the new M1 chip. which has been at the clear top of the products communication. “Top performance for top professionals” describes the core feature of the device quite clearly. The device is advanc in many other ways. yet […]

This way. it is clear to your target group how you Brand stories are stand out from your competitors. and why they should buy from your company. When your value proposition is present in every advertising channel and in all of your companys communications. customers image of your company is […]

What changes are noticeable in the competitive Storytelling gives field. and how does your company fit into this whole You can never be too familiar with your competition field. The better you know it. the better you will find new ideas suitable for your company and ways to create more […]

The steps will help you test your value What is attractive proposition Why should my potential customer buy from me and not from my competitors Compare your answer to the recent question with the corresponding answers of your competitors. Refine your value proposition until you can convey it in one […]