Google My Business – maximize search engine visibility

Have you wondered where the company information appearing on Google’s search page appears? And how can you add the location of your own company to the map search? The answer is a free Google My Business account, through which you can manage the information to be reported about your organization. Search engine visibility is vital for companies […]

Customer orientation at the center of marketing!

In recent times, marketing has only been seen as product-focused communication, with the product’s features in the center. “We have a great product, let’s talk about it, and customers will rush to buy!” Fortunately, we have come a long way since those times, and the importance of customer orientation in marketing is increasingly understood. You can still tell […]