Marketing strategy when we talk about “marketing by trial and error” we are referring to the fact that today many b2b companies try different marketing tactics. Hoping that one of these will bring the desir results. This is very common. As the challenges associat with engaging prospects have increas. However. This is certainly not the best strategy to achieve business objectives. In today’s article. We look at how to move from “trial and error marketing” to a revenue generation system that includes marketing.

Sales and customer service

 How to create a marketing strategy that keeps up with the times compar to the past. Especially after the pandemic. The marketing strategies B2b Email List consider effective have undergone a strong change. Today. Privacy and data regulations make it more difficult to send cold emails. Many people still work remotely. So calling into the office is increasingly problematic. Events are back. But the number of participants is significantly lower than in the pre-covid period.

It is therefore increasingly difficult to generate leads

Offer sales opportunities and grow revenue month after month. As a result. Leaders of b2b companies continue to try. Without understanding the level of skills Phone Number IR and  actions necessary to  generate enough leads to ensure the achievement of their goals. Request a free analysis but how to understand if you are marketing by trial and error? There are some clear indicators. Let’s see them below. You don’t know exactly who the buyer personas are it means not having a clear profile of interesting potential customers or specific target company accounts to target. You ne accurate and complete information .