Kapil Academy opend yesterday and has already receivd a really great reception. The idea behind Kapil Academy is that everyone should have easy and convenient access to comprehensible and practical basic information about the basics of digital marketing and how to do it in practice.Mari is a Master of Science in Marketing, a multitasking […]
Facebook sweepstakes rules Contests are really popular on Facebook and can be usd to arouse interest in a company or product. However, Facebook Has Its Own Rules and You Have to Be Careful With Them. Because in the Worst Case, if You Break the Rules. Facebook Will Delete Your Page Without Asking Anything. It is […]
They had let go of product-focus advertising, put the consumer at the center of all marketing communications, and set out to build a completely new way of doing marketing on social media. And at the same time greatly improv the results. In my opinion, the most important cornerstones in this, as in many other, […]
What kind of publications should be made around the product in order to get the potential customer base interests? Let’s take a shoe brand for example. How can interesting marketing be creatd around it in social mdial? In this text, we only deal with the contents – the target groups and channels should of […]
Influencer marketing is a phenomenon and word that is more and more on the surface all the time, but what does it mean? I coverd the topic in a blog post about product marketing a couple of weeks ago , and now it’s time to delve into this growing area of marketing in more detail. Who are the influencers? What […]
Identifying the target group and target groups is one of the central challenges of marketing and communication. You can’t sell everything to everyone, or you can, but the results are easily really poor. So from time to time it’s good to go back and think deeply about what your company’s target group is. Who is marketing, communication and […]
Two Slightly Extreme Examples of E-mail Marketing. And It is Not Possible to Say Whether It is Worth It or No.but That E-mail Marketing Has Its Own Place in the Whole of Marketing. However. It is Good to Take a Few Things Into Account Before Starting Email Marketin.or Stop for a Moment to Think […]
Your company does long-term marketing on Facebook, shares content, runs advertising campaigns, organizes competitions, plans and implements. Still, I feel that it could be better and that Facebook marketing should produce more results. Where is the fault? You’re targeting wrong On Facebook, as in all other marketing, targeting is everything. Even good marketing is pointless if it doesn’t […]
Instagram released new features last week, which include e.g. Face filters and location and hashtag stickers familiar from Snapchat, which make it possible to find people interested in the same topic or location in a completely new way. Face filters Instagram has taken the familiar face filters from Snapchat to its Instagram Stories features. There are […]
It has been possible to market publications on Instagram in the past, but since June 2017 it has been possible to market publications more simply directly from Instagram with a few clicks. Read Kupli’s easy instructions for Instagram marketing in this post! As a difference to the previous marketing of Instagram posts The difference to the […]
You have to actively create content for the Facebook page, but how do you get the Likers to activate, share their opinions or share ideas? Here are a couple of tips to help you get started in producing activating content: Organize a competition People love competitions and being able to win something for themselves. The prize […]
Does your company want to focus on core competence? Is hiring a new full-time marketing assistant too much of a cost? Does your company need specific skills? There are many solutions for marketing outsourcing. Outsourcing can mean that the partner takes care of the entire marketing or, for example, certain parts of it. Different companies can benefit from outsourcing […]
